Make Money as a Life Coach®

Ep #380: Creating New Beliefs

Mar 25, 2026
A deep dive into why it's so hard to actually create new beliefs and how common self-coaching mistakes reinforce doubt. Practical focus on a clear, repeatable process for building belief before raising prices or changing strategy. Personal stories of belief driving big launches and income shifts. Preview of a step-by-step training to practice and teach intentional thought creation.
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ADVICE

Start Evaluations With What Works

  • When evaluating performance start with what works, then what doesn't, then what you'll change next.
  • Stacey teaches this order because listing failures first overwhelms the brain and blocks creative thinking above current results.
ANECDOTE

Two Week $100K Launch By Choosing Belief

  • Stacey needed a $100K launch with two weeks and abandoned ads strategy, so she chose to believe the money already existed in her current audience.
  • That shift from strategy to belief produced the $100K launch without ads.
INSIGHT

Default To Strategy Masks Belief Gaps

  • Under pressure the brain defaults to changing circumstances or actions rather than changing belief.
  • That default can lead to more work and the same objections because the underlying belief in the offer or price wasn't addressed.
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