Bankless Tokenizing Music with Royal | 3LAU (SotN 8/31)
Sep 1, 2021
Justin '3LAU' Blau, a trailblazing DJ and entrepreneur, dives into the innovative world of tokenizing music through his platform, Royal. He shares insights on how music ownership is transforming with NFTs, allowing fans to co-own and invest in music alongside artists. The conversation covers the disruption of traditional record labels, the evolving artist-fan relationship, and the potential for democratizing music investment. 3LAU also discusses the challenges of creating a scalable tokenization model in a rapidly changing industry.
AI Snips
Chapters
Transcript
Episode notes
Record Labels vs. Royal
- Record labels act like VCs, giving artists upfront money for a large cut of their master recordings.
- Royal offers a more balanced model, letting artists share ownership with fans.
Royal and Record Labels
- Justin Blau, an independent artist, highlights how Royal can complement record labels.
- Artists can offer a portion of their rights to fans even when signed to a label.
Democratizing Music Investment
- Music is an untapped asset class, previously accessible only to private equity and hedge funds.
- Royal democratizes music investment, similar to how Robinhood made stock investing easier.