The Couplepreneur Podcast How We’re Building a Business, Raising Kids & Staying Sane (Mostly!) | EP 28
Mar 3, 2025
In a refreshing outdoor setting, the hosts juggle family life and entrepreneurship. They delve into their outreach strategies on LinkedIn, revealing how to attract clients effectively. Expect insights on balancing work and parenting without losing sanity. Weekly check-ins enhance their communication and alignment as couplepreneurs. They also celebrate personal milestones, like conquering a Pilates challenge, illustrating the importance of setting goals. The conversation is a blend of personal victories and business lessons amid the joyful chaos of raising kids.
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Content Creation Goals
- Adam and Maggie started their podcast and newsletter to document their entrepreneurial journey and learn new skills.
- Their goal is to build a business that seamlessly integrates work, life, family, and travel.
LinkedIn Outreach
- Maggie's outreach efforts on LinkedIn, specifically direct messaging, yielded positive results for their business.
- She encourages others to try this approach.
Lead Magnet Strategy
- Offer a smaller, valuable piece of your larger service as a lead magnet to gain testimonials.
- Use this to build social proof and trust before promoting the full service.