NEXT GEN TECH - Scale By Innovating Your Tech with David Baghdasaryan, Co-Founder & CEO of Krisp, Part 2

Feb 9, 2024

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This episode continues the conversation with Davit Baghdasaryan, Co-Founder & CEO of Krisp - a software tool that maximizes the productivity and impact of every conversation by eliminating noise distractions,increasing the fidelity of voice communication, and transcribing and synthesizing the most relevant details and analytics from every voice interaction.

Krisp has grown significantly throughout COVID and beyond. They saw a huge market opportunity with call centers where the issue of noise cancellation is truly prevalent and expensive, which helped them grow through word of mouth. Throughout this growth spurt they’ve been able to add a plethora of new features, and now they’re moving into the lucrative meeting assistant place. The next feature they’re working on is accent translation, which automatically translates the speaker's accent to the listeners accent to help break through accent barriers.

COVID wasn’t a walk in the park for Davit. They had built a multiple org structure, which caused the company to overhire. Without alignment and verticalization they were becoming much slower to act and the environment became too bureaucratized to work at the level of efficiency that is required from a SaaS startup. They made a big pivot and moved back to a model that brought them their initial success and allowed them to return to scaling.

Davit is a big believer in the fact that every person you hire adds overhead to your business, and even though you need to make the right hires to grow - hiring more people makes your processes run slower until they’ve been with you for a while. Your goal is not to just hire, it’s to create more customer value.

Check out the full episode to hear the scaling story of Krisp!

HIGHLIGHTS:

00:00 How To Win At Differentiation
07:02 Scaling Challenges And New Technology

12:05 The Root Cause Of Market Corrections
15:26 Building Multiple Lines Of Business
17:22 Making The Right Hires

Connect with Davit - https://www.linkedin.com/in/davitb/

Check out Krisp - https://krisp.ai

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