Real Wealth Show: Real Estate Investing Podcast

Why Developers Are Pivoting to Affordable Housing with Evan Holladay

Feb 20, 2026
Evan Holladay, affordable housing developer and founder of Holiday Ventures who has built 1,200+ units, discusses why developers are shifting to attainable housing. He covers tax credits and incentives. He explains public-private partnerships and how policy changes in 2026 could unlock new opportunities.
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INSIGHT

Definition Grounded In Affordability

  • Affordable housing means quality housing that costs no more than 30% of a family's monthly income.
  • Evan Holladay targets households earning 30–80% of area median income with attainably priced new construction.
ADVICE

Stack Financing With Tax Credits

  • Leverage Low Income Housing Tax Credits to cover roughly 40% of project costs.
  • Combine that with a 50% loan and local grants or mission capital for the remaining gap.
ANECDOTE

Nonprofit Sparked His Mission

  • Volunteering with a nonprofit for single parents exposed Evan to the social impact side of housing.
  • That experience motivated him to pursue affordable development combining impact and wealth creation.
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