Tech Brew Ride Home Wed. 07/01 – YouTube TV Has Recreated The TV Bundle At Essentially The Same Price Point
Jul 1, 2020
The podcast dives into the fallout from a significant boycott against Facebook as brands revamp their ad strategies. Spotify introduces a budget-friendly Premium Duo plan for couples, while YouTube TV's subscription prices surge. Apple faces delays with its 5G iPhones, raising concerns about tech production. Meanwhile, Twitch shatters viewing records amidst a gaming boom, outshining competitors like Mixer and YouTube Gaming. The future of customizable TV options and the importance of cybersecurity also get a thorough examination.
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Facebook Ad Boycott
- Over 400 advertisers boycotted Facebook in July 2020 due to hate speech.
- Facebook knew about the boycott but offered no new solutions, frustrating advertisers.
Social Media Ad Spending Decline
- Brands are pulling back from all social media advertising, not just Facebook.
- A survey found one-third of brands will suspend social media spending, with another 41% unsure.
Spotify Premium Duo Expands
- Spotify's Premium Duo plan offers ad-free streaming for two people at $12.99 monthly.
- The plan expands to 55 markets, including the U.S., and offers a shared playlist.