Kaushik Roy | President Brand Strategy & Marketing Communication, Reliance Industries

On this episode, Cyrus is joined by Kaushik Roy, Author of the new book 'Alphabetica: A Satire on Majoritarianism', and the President Brand Strategy & Marketing Communication, Reliance Industries. Cyrus talks to Kaushik about his new book, what made him write it, drawing parallels from the book to real life, the universal themes in the book, and more. They talk about the plot, the different factions and alphabets in the book, and tons more. They also discuss Kaushik's work in advertising, being inducted into the International

Advertising Association’s ‘Hall of Fame’, how he juggles his corporate life and his life as an author, and tons more. Tune in for a truly fascinating episode.

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