The Longer Game Season 2 Episode 25: The Ancillary Amazon Economy
Amazon hasn't always been "Amazon." Nobody could have fully imagined the way it would take over the ecommerce ecosystem but here we are 20-something years later and Amazon is straight dominating. Many people in the current ecosystem started small, Host included, making people who say Amazon killed small businesses dead wrong. My guest today on The Longer Game, Ryan Burgess, Head of Growth at the ad optimization and analytics platform Intentwise, did just that. Not old enough to get a "real" job, he started buying products wholesale and selling them on eBay. Then came Amazon. 10 years later here he is leading companies to success on Amazon along with other ecommerce platforms, helping them track and take action on customer intent signals. Join us as we geek out on all things Amazon and discover our similarities live on camera.
The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.
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Our guest is Ryan Burgess. Ryan has over 10 years of Amazon Ads experience. He worked as a senior executive at several Amazon Agencies and Brands before joining Intentwise as Head of Growth.
You can find him at...
- Website: http://intentwise.com/
- Find him on LinkedIn: https://www.linkedin.com/in/ryan-burgess/
Michael Maher, the host, would love to connect with you. Reach out to him at…
- Email: michael@thinkcartology.com
- LinkedIn: https://linkedin.com/in/immichaelmaher
This podcast is sponsored by Cartology and Podcastify Me.
Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?
- Website: https://thinkcartology.com
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Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.
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