Facebook’s brand is in crisis. The social media giant is rarely out of the headlines, most recently after whistleblowers and leaked documents shed light on its failures, including the spread of misinformation and conspiracy theories.
Facebook is also facing pressure from lawmakers on various fronts, including pending legislation from Congress and a number of high profile lawsuits. This week cheif executive Mark Zuckerberg is expected to announce a rebrand, as the company seeks to distance itself from these scandals and push ahead with plans to build the metaverse - the next evolution of the internet.
Conor Pope talks to Irish Times technology writer Ciara O’Brien about the scandals that have plagued the company and whether a rebrand could save its reputation.
Produced by: Declan Conlon, Jennifer Ryan and Suzanne Brennan
Opening music by Hugh Rodgers
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