White Hat vs Black Hat SEO w/ Stephanie Long (Pt 1)

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Part 1 With SEO Expert Stephanie Long

1. Stephanie Long has been working in SEO for 10 years and started her own SEO agency after being laid off due to Covid.

• One of Stephanie's top tips: Heat maps are a valuable tool for understanding where people are clicking on your website.
• Stephanie suggests that, in order to increase your domain authority the fastest, you should start by blogging once a week.
• She also recommends using HARO and writing for other companies as ways to get backlinks and improve your domain authority.

2. Stephanie notes that SEO is a slow process and emphasizes the importance of fresh content.

•  SEO is an ongoing process that is not a one and done project.
• You can make money and/or grow an audience on Medium by signing up as a partner and uploading blogs.

3. White hat vs black hat: watch out for people who promise to get you ranking quickly, as this is likely keyword stuffing

• Google

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Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

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 Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at aise

 Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at

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