#519: Your offers need to be more specific - #Tashmas Day 10 - Tash Corbin, Heart-Centred Business Podcast

Full article and show notes available at: tashcorbin.com/519

Today, we’re talking about something I see come up ALL the time for heart-centred business owners: your offers. More specifically, how to make your offers way more effective at attracting and converting the RIGHT clients—without making your sales pages a million miles long. I want to give you some practical ways to get specific, keep it short, and make your offers pop!

PLUS I have a very special offer with this episode of #Tashmas.

Wait… What is #Tashmas?

I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day from now until my birthday on 12th March, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! I love sharing the birthday vibes, and what better way to do that?! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.

Why Your Offers Aren’t Landing (And What To Do)

I spend a lot of time online, probably more than most people, and because of that, I get a unique view of what’s happening across the Heart-Centred Community (we’ve got over 30,000 members, after all!) and among small business owners just like you.

One trend I keep seeing? Offers are getting more generic and more vague. Plus, the sales copy is getting longer and longer. We've all heard that saying, “I would have written you a shorter letter, but I didn’t have enough time.” It actually takes time and energy to be precise and concise, instead of just throwing all the words at the wall.

Here’s what actually happens: When your offer is vague and generic, people scroll right past. Those posts get the least comments, the least reach, the least engagement. If we want offers that work, we need to be specific… but not long-winded.

...read the full article at: tashcorbin.com/519

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