The Frankie Lee Podcast

157 - Daniel Priestley - $1 Million A Month: How To Get More Leads & Become Oversubscribed

12 snips
Sep 11, 2023
In this discussion, Daniel Priestley, an entrepreneurial powerhouse and international speaker, shares insights from his journey of building multi-million dollar businesses. He reveals five essential strengths top entrepreneurs possess and emphasizes the crucial role of lead generation in growth. Priestley explores the value of intellectual property and innovative marketing strategies, such as quizzes and events. The conversation also highlights the importance of supportive relationships and structured teams for business success, making it a treasure trove for aspiring entrepreneurs.
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ADVICE

Qualify With Assessments, Offer DIY Funnels

  • Create a multi-question brand assessment to pre-qualify clients and offer a do-it-yourself cleanup kit as a lower-priced funnel.
  • Use assessment answers to sell high-ticket services to those who need white-glove help.
ANECDOTE

Quiz Doubled Sales For Bunky Life

  • Bunky Life switched from ecommerce landing pages to a readiness quiz and doubled sales on the same ad spend.
  • The quiz qualified buyers and increased conversion efficiency dramatically.
INSIGHT

The Sales Process Has Flipped Online

  • Customers now self-educate online and only speak to humans at the final decision point.
  • Put diagnostic scorecards up front to replace early salesperson conversations.
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