The Inspiration Place 180: What's Wrong with Your Email with Miriam Schulman
Being an artist selling art online comes with unique challenges. Maybe the dream for you as an artist didn't start with making a profitable business, but at some point, every artist realizes the need to do more than survive. Creating beautiful art that is appreciated, valued, and seen by everyone is rewarding, but how do you create high-quality art that earns more than an acceptable living?
In this episode Miriam is exposing the most common problems artists have with email and how to fix your email problems to become more profitable.
"A lot of artists think If only they had more followers, they'd get more sales. This is a classic artist mistake."
You will discover what to look at to improve your email marketing:
- Email address vs. email list - why you need both
- What Spam Is and what it isn't - understand this to stay legal
- How to cleanup your email list - keep it up to date so your info is always relevant
- Using an email service provider - it's not just a good idea, it's how you can find out what your audience wants to receive from you
- Why create a welcome sequence of emails - do this once and see on-going results
- The 5 mistakes artists make with emails - sharing what I wish I knew when I got started
Links Mentioned:
How to Sell More Art Free Training
For full show notes, go to schulmanart.com/180 ++++++++++++++++++++ 🎉FREE GOODIES!🎉 Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you. ++++++++++++++++++++ 🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast ++++++++++++++++++++ BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories! ++++++++++++++++++++ I'd love to chat with you on Instagram: http://instagram.com/schulmanart