Alec talks with Herb Alpert, legendary trumpeter and co-founder of A&M Records, the independent record label Alpert eventually sold to Polygram. In 1966, Alpert’s band, The Tijuana Brass sold over 13 million records, outselling The Beatles.
Alpert talks about the thrill of signing musicians like The Carpenters, Cat Stevens, and The Police but also reveals what it was like to lose -- and slowly regain -- his trumpet voice over a period of nearly 8 years. The struggle was so intense it made him question everything: “I just want[ed] to find out who I am and why I’m here. Everybody is looking for the same thing: a life of purpose and meaning.”
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