Fraudology Podcast with Karisse Hendrick Navigating Global Advocacy and the Future of Fraud Education with Keith Briscoe
Mar 10, 2026
Keith Briscoe, VP of Education and Advocacy at the Merchant Risk Council, brings payments and fraud-intel experience. He discusses MRC’s global advocacy work and recent wins with Visa’s VAMP. They explore agentic commerce and liability questions, the rise of the CPFPP certification, and new conference formats like lightning talks.
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Balanced Multi‑Stakeholder Advocacy Works
- MRC advocates by building balanced dialogues between merchants, issuers, acquirers, processors and card networks to create sustainable change.
- Keith explains their Merchant Issuer Executive Committee brings both sides together to craft equitable solutions like SCA and tokenization feedback.
Blanket Fraud Thresholds Often Misfire
- One-size-fits-all fraud thresholds (eg. 20 basis points) often fail for merchants facing high friendly fraud or first‑party misuse.
- Keith cites Australia and Brazil where merchants argued thresholds ignored differences in fraud types and detection ability.
How MRC Helped Rework VAMP
- MRC directly influenced Visa to revise VAMP by restoring exclusions and making calculations more agnostic to products.
- Keith recounts working collaboratively with Visa so Ethoca/Mastercard-style alert solutions could count toward VAMP ratios.