The Game with Alex Hormozi 4 Ways to Use AI in Your Business | Ep 968
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May 6, 2026 A practical look at using AI to make a business faster, cheaper, and less risky without turning into a tech company. It explores automating full workflows, training AI like a new hire, spotting patterns that cut fraud and support load, and why proof and real-world results will matter when AI content floods the market.
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Use AI To Automate One Task End To End
- Learn AI by automating one specific task yourself instead of waiting for a specialist to rescue you.
- Alex Hormozi suggests pasting a tutorial transcript into an AI, following step by step, then uploading screenshots whenever you get stuck.
Why Most Founders Compare AI Unfairly
- Founders often judge AI unfairly by comparing a half-built system against human processes refined over years.
- Alex Hormozi says an AI setter needs the same SOPs, training, and process quality you would give a new human salesperson.
Customers Care About Outcomes Not Your AI Stack
- AI does not rewrite persuasion because human psychology stays mostly the same.
- Alex Hormozi says customers do not care that you use AI; they care about faster delivery, lower prices, better quality, and less risk.