Ep 70: Jeffrey Van Dyk on Finding Your Perfect Market, the Work Only You Can Do, and the Messaging That Hits The Bullseye

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Oct 7, 2021

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Everyone wants to find their one perfect square inch of the market where they can go a mile deep, do good work, and make good money.

You could chase what you think the market wants and jump into a niche that seems hot right now.

You could choose a market segment based on what your degree is in, what you’ve done before, or what you think you should be doing.

You could jump from niche to niche to niche and never see the kind of success you’re looking for.

Or you could find the work that only you can do.

Today, I’m sitting down with Jeffrey Van Dyk to talk about his process for finding the square inch that only you can inhabit because of your history and experiences and emotional and behavioral patterns. Patterns that you also happen to share with your best clients and customers.

Jeff is an international speaker, strategist, and guide who works with highly successful leaders and founders in the second half of life who know that they are meant to transition into their life’s legacy and have a meaningful, lasting impact on the world.

Jeff currently helps spiritually-guided celebrities, business leaders, and founders become more powerful leaders and create the work that only they can deliver to the world.

Tune into this episode to hear:

Jeff’s journey from coaching anyone on anything, to helping entrepreneurs and coaches connect their passion, purpose and history to their market and messaging
Why trust is necessary for commitment and risk-taking
What your core wounds have to do with your business, how you position yourself, and how you connect with your best audience
Questions that will help you identify patterns of feelings and behaviors that will help you find “your people” in the market

Learn more about Jeffrey:

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