Elevate with Robert Glazer

Tucker Max on How to Publish Your First Book

May 12, 2020
Tucker Max, a four-time New York Times bestselling author and co-founder of Scribe Media, dives into the world of book publishing. He discusses why now is the perfect time for aspiring authors to pen their first book and the advantages of self-publishing over traditional routes. Tucker also debunks common myths about writing timelines and stresses the importance of building credibility through writing. With insights on crafting memoirs and navigating fears, he encourages authors to view their books as strategic marketing tools.
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ADVICE

Business Stage and Book Writing

  • Consider your business stage when writing a book.
  • A book can be a platform for growth or a legacy piece, depending on your current focus.
INSIGHT

Self-Publishing vs. Traditional Publishing

  • Self-publishing is often the better option, even for nonfiction authors.
  • Traditional publishing is primarily an ego boost and rarely offers significant financial advantages.
ADVICE

Focus on Helping Readers

  • Focus on making your book helpful to readers.
  • Readers care about how you can help them, not just your personal story.
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