Designed this way

Nidhi Singh Rathore | Civic Design • Design Research & Strategy

Mar 25, 2023
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INSIGHT

Ethnography Needs Code And Context

  • Design ethnography must examine both front-end behavior and back-end code to truly understand digital cultures.
  • Nidhi recommends studying platform code and infrastructure alongside user rituals to uncover hidden systems shaping behavior.
ANECDOTE

Skirts Mapped Migration Through Participatory Stamps

  • In Mexico Nidhi used stamped skirt templates to co-create journey narratives with women whose relatives migrated to the U.S.
  • Workshops asked participants to choose animals, stamp motifs and map journeys, surfacing emotional migration stories through craft.
ADVICE

Use Local Naming To Build Trust Fast

  • When working cross-culturally, adopt local names and rituals to build rapport quickly.
  • Nidhi became “Rosita” in a Mexican village, which helped her integrate and be welcomed into community life.
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