
Speaking Your Brand: Public Speaking Tips and Strategies [Part 3] Getting Paid to Speak: Booked Without Burnout
Visibility is valuable. But visibility plus revenue? That’s power.
Speaking isn’t only about sharing what you know. It’s about owning your expertise, modeling equity, and showing what women leaders are worth on stage.
So how do you go from free talks at local events… to $2,500, $5,000, even $10,000 keynotes and workshops?
This is Part 3 of my 4-part series on how to land more speaking engagements. In Part 1, I shared outbound strategies: what to do when you pitch yourself. In Part 2, we talked about inbound strategies: how to set yourself up so event organizers find you. And now, it’s time to talk about getting paid to speak.
Because here’s the shift: when you position yourself as a thought leader who delivers transformation, not just information, you move from being “a nice-to-have” speaker to an essential investment for event organizers.
In this episode, you’ll learn:
- The signs that you’re ready to start charging for your talks.
- How to position your value in terms of audience transformation and ROI.
- What typical fee ranges look like across associations, conferences, and corporate.
- The exact question to ask organizers that opens up budget conversations.
Getting paid to speak is absolutely possible - and once you start, you’ll open the door to bigger stages and bigger impact.
Want help creating your signature talk, packaging your expertise, and building a strategy that leads to paid opportunities?
- Join our online Thought Leader Academy for step-by-step coaching and a proven process to elevate your message.
- Prefer in-person? Attend our 1-Day Speaking Accelerator in Orlando and walk away with your talk and action plan.
Links:
Show notes at https://www.speakingyourbrand.com/443/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Attend our 1-day in-person Speaking Accelerator workshop in Orlando: https://www.speakingyourbrand.com/orlando/
Enroll in our online Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox
Related Podcast Episodes:
- Episode 442: [Part 2] Booked Without Burnout: Speaking Invitations that Come to You
- Episode 441: [Part 1] Booked Without Burnout: A Smarter Way to Land Speaking Gigs
- Episode 422: How to Create a 10-Out-of-10 Keynote that Leaves Your Audience in Awe
- Episode 373: From Free to Fee: How to Get an ROI from Speaking
Become Bookable Live Online Workshop - April 15, 2026
If you want to speak more but you’re not sure where to start or your efforts haven’t produced the results you want, I’m hosting a live online workshop called “Become Bookable: How to Get Speaking Invitations” on Wednesday, April 15th.
A lot of brilliant women assume they just need to pitch themselves more. But the real reason speakers get invited isn’t because they pitch harder — it’s because they’re positioned as bookable.
In this 3-hour interactive workshop live on Zoom, I’ll show you how speakers actually get invited — and help you clarify the positioning that makes event organizers say yes.
As a podcast listener, use the coupon code “Podcast100” to save $100 on your registration.
Learn more and register at https://www.speakingyourbrand.com/bookable
