Todd Swaggerty is a real estate investor and owner of Yellow Letter HQ, a direct mail company that promises to deliver fast campaign turnarounds. Their main service is in the customization of marketing materials ranging from handwritten letters to professional postcards and mailing lists. Todd founded Yellow Letter HQ to accomplish two goals: To help investors create letters that convert and to finally debunk the myth that direct mail is dead.

Todd joins me today to share his expertise on direct mail and offer tips on how to make the perfect letter. He shares his experience as a real estate investor and the problems he saw that inspired him to start Yellow Letter HQ. He describes some of the common mistakes people make regarding letters as well as their corresponding solutions. He also explains how his business works and why they’re the best at what they do.

“When it comes to a mail piece, the first important thing you want to do is get noticed.” - Todd Swaggerty

On Today’s Episode of Flip Talk:

Todd Swaggerty’s Tips for Getting into Real Estate Investing:

Resources Mentioned:

Connect with Todd Swaggerty:

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