Designed this way Anant Ahuja | Business of Design • Events • Graphic Design • Branding
Mar 23, 2020
Anant Ahuja, a creative entrepreneur and design evangelist from New Delhi, shares his inspiring journey. He discusses launching his first company, Inchworks, at 23 and the challenges that ultimately led to its closure. Anant emphasizes the importance of sustainable growth in entrepreneurship and offers invaluable tips on networking and time management. He also dives into founding The Irregulars Art Fair and creating impactful branding for clients like Airbnb, showcasing his innovative approach to design and community building.
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From Cold Outreach To Times Bridge
- After reaching out widely, Anant connected with Times Bridge and started consulting on creative mandates for international publications.
- He tested consultancy for months before committing to a permanent role.
How Irregulars Art Fair Began
- Tarini initiated Irregulars Art Fair and Anant joined to help with the website, then expanded into the co-founder role.
- They built the fair as an "anti-art fair" volunteer-led community event showcasing underrepresented artists.
Event Logistics Taught Hard Lessons
- Launching the fair exposed them to logistics, licenses, police calls and volunteer coordination they hadn't expected.
- The event grew organically to thousands of visitors, proving community demand for alternative art spaces.