
CEO Sales Strategies Your $10M Delusion: Why Growth Is Killing Your Valuation
Your business can be growing — and still getting weaker. Revenue rises, but margins thin, cash tightens, and valuation quietly slips without triggering alarms.
Many founder-led companies mistake pressure for progress. Sales close. Operations stay busy. Revenue posts. But inefficiency compounds underneath — changing the economics of the business long before it shows up as a visible problem.
Growth doesn’t fail loudly. It erodes leverage quietly — through operational drag, delayed decisions, and cost structures that harden as volume increases. By the time leaders are forced to react, the correction is far more expensive — in EBITDA, flexibility, and valuation.
Doug C. Brown is joined by Bill Bither, a founder who has built and scaled manufacturing technology businesses through multiple growth cycles, to expose where efficiency breaks first — and why ignoring it during growth permanently changes the math of the company.
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