
The Psychology Podcast Ayelet Fishbach || How to Motivate Yourself
16 snips
Jan 20, 2022 Join Ayelet Fishbach, a renowned Professor of Behavioral Science and Marketing at the University of Chicago, as she shares her expertise on motivation. Explore the science behind finding the right goals and the pitfalls of the 'middle' phase in goal pursuit. Fishbach emphasizes the power of intrinsic motivation and social support in sustaining engagement. Discover how discomfort can lead to growth and why self-control is like a muscle that strengthens with practice. Her insights provide actionable strategies to boost your motivation and achieve lasting change.
AI Snips
Chapters
Transcript
Episode notes
Setting Effective Goals
- Choose goals that translate into action and feel intrinsically rewarding.
- Avoid "do not" goals, as they focus on what you're trying to avoid.
The Tote Bag Experiment
- People bid less on a tote bag containing a book than on the book itself.
- This demonstrates reluctance to invest in means rather than the desired end.
The Power of Numbers
- Quantify goals to boost motivation and track progress.
- However, maintain a healthy relationship with targets; they're motivational tools, not rigid rules.

