
The Bulletproof Entrepreneur Show REPROGRAM Your Mind to Get RICH with Brandon Carter (Part 1)
Jan 22, 2024
Brandon Carter, a former fitness model turned online fitness entrepreneur, shares his journey from the tough streets of South Side Chicago to earning over $15 million. He discusses reprogramming your mindset for wealth, emphasizing the importance of raising personal standards and using deliberate discomfort to motivate change. Brandon also highlights the value of mentorship, tracking progress, and the transformative power of embracing criticism. Tune in for invaluable strategies to accelerate your personal and financial growth!
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Quit Only After Replacing Income
- Build a safety net and replace your job income before quitting: Brandon saved about $10K and waited until his business made more than his jobs.
- That buffer reduced risk and increased his willingness to take calculated business risks.
Use Contrast Lists To Reprogram Motivation
- Make your current situation painful and visualize the opposite to rewire motivation using a 'list of hate' and 'list of great'.
- Use these lists daily to flip pleasure and pain associations so working hard feels rewarding.
Train Pleasure To Follow Productive Acts
- Switch your associations so work produces pleasure and recreation becomes less central: reward yourself mentally for acting like the future successful version of you.
- Track congruent actions to get micro-dopamine boosts and make discipline feel automatic.










