
Libero Libero 074 | How You Watch Football Is About To Change All Over Again
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Nov 28, 2025 A deep dive into how technology and broadcasting have reshaped modern football. They chart the rise of satellite TV, the Premier League’s TV-driven makeover, and the surge of streamers like Paramount+, Amazon and Netflix into big rights deals. They debate whether leagues might launch their own platforms and how global streaming shifts who pays and who benefits.
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Scottish Ultras Borrow Global Chants
- Rory describes Scottish ultras borrowing songs and aesthetics from elsewhere to create local atmospheres.
- He observed Falkirk fans doing Schalke-like chants to make matches immersive and communal.
Football As A Media Product
- Modern football functions primarily as a media content business rather than just a sport.
- Rory Smith argues you cannot understand the Premier League independent of its TV relationship.
1992 TV Deal Changed The Game
- Sky's 1992 bid for the league reshaped English football's finances and profile.
- John Brewin and Rory Smith link the Premier League's rise directly to satellite TV's arrival.






