Exit Is Now - Plan Accordingly With Scott Snider How to Build Value in Your Business: A Discussion with John Warrillow
Feb 1, 2024
In this conversation, John Warrillow, founder of the Value Builder System and author of bestselling books, shares insights from his entrepreneurial journey. He discusses the concept of sellability scores and how recurring revenue models enhance business valuation. John reveals lessons from his four business exits and emphasizes the importance of delegating for a company's longevity. He also explores the motivations behind selling and the challenges in communicating with employees during transitions, providing a wealth of knowledge for business owners.
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Sellability Score Accidentally Became A Business
- The Sellability Score began as a gimmick to sell John’s book but became a licensed tool advisors wanted to use.
- That demand led John to build a business licensing tools to advisors and start Value Builder.
Sell The Company, Not Just The Product
- Stop hiring salespeople only to sell your product; instead, spend time selling the company to build long-term value.
- Promote the company strategically through partnerships and visibility so buyers value the business itself.
Get Clear On Pull Motivations
- Explore the owner's 'pull' motivations before selling to reduce post-sale regret and improve satisfaction.
- As an advisor, help owners define specific post-exit plans and concrete next steps to create compelling pull factors.
