The Ansari Podcast 145: How Social Media is Defeating Israel w. Yusuf Omar (SeenTV)
Oct 15, 2025
Yusuf Omar, founder and CEO of Seen TV, empowers Gaza's citizen journalists and shares stories of resilience against oppression. He recounts joining Greta Thunberg on a flotilla mission to deliver aid, highlighting moments of solidarity and defiance. The discussion delves into the digital narrative battles affecting Palestine, emphasizing the need for more independent Muslim media to counteract mainstream biases. Yusuf articulates strategies for training storytellers and mobilizing support, stressing the crucial role of empathy in transforming perceptions.
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Youth Opinion Trumps Institutional Influence
- Israel is losing influence in digital youth audiences despite institutional presence in tech companies.
- Narrative loss is irreversible once young people understand apartheid and occupation.
Three-Stage Storytelling To Persuade
- Win hearts first, then minds, then mobilize people to act using clear CTAs like BDS and protests.
- Structure storytelling into emotional human stories, contextual explainers, then concrete actions.
Training Turned Into Viral Reach
- ScenePal trained 50 storytellers in Gaza, paying salaries and supplying phones as livelihoods.
- Their output reached over 1 billion views and helped individual creators grow from hundreds to hundreds of thousands of followers.