Steps We Can Take to Optimize Existing Content with Zoe Hawkins of Sumo Logic
Feb 24, 2023
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Zoe Hawkins, Principal Content Manager at Sumo Logic, joins Brett to discuss steps content marketers can take to maximize their existing content. Maybe an article or blog post wasn’t a home run the first time around, but that doesn’t mean it doesn’t have potential. Work smarter, not harder with a little updating, refreshing, and help from AI.
The Content Cocktail Hour