The Best Ever CRE Show JF 4208: The Real Truth About Self-Storage Profits Nobody Tells You ft. Alex Pardo
Ash Patel & Amanda Cruise interview Alex Pardo, an industry insider who’s been in the trenches for over 20 years. In this eye-opening episode, Alex dispels common myths, revealing why true success isn’t about chasing shiny deals or rapid scaling but about strategic, value-driven relationships and market intelligence. If you've ever wondered how to navigate fierce competition, avoid overbuilding pitfalls, or structure deals that genuinely serve your long-term goals, this conversation is your blueprint.
You’ll discover why cash flow is just part of the story, and why liquidation events and market timing often fuel the biggest gains. Alex shares candid lessons from his own rollercoaster journey from battling break-ins in rough markets to selling facilities at significant profit, highlighting the realities most industry “gurus” won’t tell you.
Alex Pardo
Current role: Storage Coach at Storage Wins Coaching Community, Co-Founder at ASCEND
Based in: Miami, Florida
Where to find them:
https://www.youtube.com/alexpardo
https://alexpardo.com/
https://www.linkedin.com/in/alex-pardo/
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Podcast production done by Outlier Audio
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