#536 Rony Castor (BarkleyOKRP) on How Long It Takes to Break Through After Breaking In

Rony Castor, Group Creative Director at BarkleyOKRP, joins the Breaking and Entering Advertising Podcast to break down his journey from getting laid off in 2008 to leading award-winning campaigns.

Rony shares how Mad Men pushed him toward advertising, why portfolio school still matters, and what it actually takes to “figure it out” as a creative. He walks through his time at agencies like FCB, DDB, Havas, and Goodby, and the campaigns that shaped his career including “Not a Gun” and “Driving While Black.”

This episode covers breaking into advertising with no clear path, why it took 5–6 years to feel confident as a creative, the importance of having a strong partner, how great ideas actually get made under pressure, what separates good creatives from great ones, and why knowing how to get things done matters more than anything.

If you are trying to break into advertising or level up your creative career, this is a direct look at what the path really looks like.

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