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Judi Wineland: Why Women Travel Better

Feb 26, 2026
Judi Wineland, founder of Adventure Women and longtime safari and adventure operator, shares how immersive travel sparks aliveness and resets expectations. She discusses women traveling together, the role of awe, discomfort, and laughter, and transformative trips in places like Tanzania, Japan, and the Canadian Rockies.
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ANECDOTE

How A USO Tour Sparked A Travel Life

  • Judi described her start in travel after touring with the USO as a young suburban woman who'd never flown before.
  • That early awe led her to quit teaching, start Overseas Adventure Travel, and later a safari company in Tanzania with her guide Rick Thompson.
ANECDOTE

Raising Kids By Bringing Them To Tanzania

  • Judi and her husband took their two daughters to Tanzania regularly and treated travel as a family immersion, not a vacation swap.
  • One daughter later joked about preferring Hawaii as a teen, highlighting how travel became a family norm rather than an optional pastime.
ANECDOTE

Passing The Baton Created Adventure Women 2.0

  • Judi acquired Adventure Women after Susan Eckert sought someone to continue her legacy while ill, and Judi teamed with her daughters to relaunch it in 2016.
  • They shifted the brand toward soulful, women-only trips focused on connection and challenge.
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