Business Leader The FlightStory ‘sisters’ helping Steven Bartlett scale Diary of a CEO
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Jan 13, 2026 Christiana Brenton, CRO and co-founder focused on creator monetization, and Georgie Holt, CEO who scales creator-led media, discuss partnering with Steven Bartlett to turn long-form shows into multi-channel IP. They cover data tools that pick high-potential talent, running an end-to-end studio, disrupting their own formats, and turning digital audiences into real-world communities.
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Co-Founder Sisterhood Accelerates Decision Speed
- Georgie and Christiana run Flight Story as co-founders with complementary editorial and commercial strengths and deep mutual trust.
- Their 'high humility low ego' culture lets them disagree, commit, and move fast without resentment.
How A 20-Minute Email Landed Flight Story's Breakthrough
- Georgie Holt and Christiana Brenton answered Stephen Bartlett's LinkedIn call by sending a short email with a calendar link and got a meeting within 48 hours.
- That spur-of-the-moment 20-minute outreach led to an immediate offer and rapid partnership formation to scale Diary of a CEO into Flight Story.
Studio And Fund Split Lets Media Scale And Invest
- Flight Story splits into Studio for media and Fund for strategic investments, trading marketing for equity in early creators.
- The Fund holds long-term bets like Stan Store and Perfect Head that aren't on current P&L but expand future value.