Kathryn Frankson BACKstage #DESIGNtoCHANGE with Ruud Janssen

Kathryn Frankson - Global Director of Marketing - Money20/20 speaks with Ruud Janssen on this episode of the #DESIGNtoCHANGE PODcast. https://www.linkedin.com/in/kathrynfrankson/ Kathryn leads marketing for Money 20/20, the global fintech event leader. With events trading in Europe (Amsterdam, June 6-8), USA (Vegas, October 23-26), a World Tour (live NOW) and 365 content, Money20/20 is the ecosystem for the global fintech community and the place fintech's love to do business. After 48 straight quarters selling exhibition space, custom event sponsorships and custom event design, Kathryn made the move to marketing focusing on demand gen, event and digital marketing efforts. With global scale and startup hustle, Kathryn is passionate about creating the next generation of leaders, advocating for diversity and inclusion within the event industry as an advisor to the Change the Stage initiative and consults on both event tech and marketing strategy spurring growth for brands. Kathryn is a servant leader and lifelong learner with a focus on combining best practices from sales and marketing to drive world-class event marketing and brand strategy. In this episode she has a conversation with Ruud Janssen.