In the networking space, social media and relationships are key, and today’s guests are the experts of utilizing it and helping others do the same. Landon Stewart and Chris Stapleton are the Co-Founders of Clients & Community, a company that helps people all over the world build and maintain client acquiring Facebook groups. They’ve built themselves up from consulting 7-figure brands and now have branched out to their own Facebook group boasting a $4M run rate.

Let’s really lean in here and learn practical strategies around how you can generate $850K a month with Facebook Groups.

Things you will learn in this episode:

[00:01 - 07:50] Opening Segment

Sponsored ad
I introduce today’s guest Landon Stewart and Chris Stapleton
Clients & Community
Growing clients through Facebook groups
Be sure to check out guestio.com and start booking
Landon shares some of his backgrounds
Father as an insurance salesman going door to door
Got into affiliate marketing
Bypassing the college route
Chris shares some of his backgrounds
The process of dropping out of college
Struggling to see the money
Choosing the entrepreneurial path
Meeting Landon through mentorship with Mark Hoverson

[07:51 - 13:37] Watering the Seeds

Chris shares his experience in affiliate marketing
The first time making money
Staying consistent and patient
Landon talks about getting into the social space
The effects of the apprenticeship
Starting on the public space
Getting stuck and growing from a Mastermind
Chris talks about the value of mentorship
How can we/I fix this problem?
Who can we hire to fix this problem?
Reaching out for help when needed

[13:38 - 23:07] Going From $20,000 a Month to Almost a Million

Landon talks about how they scaled their Facebook group
The offers and client acquisition strategy
Building the Facebook group
How to provide content and conversion
Utilizing ads to drive the right people
Chris talks about reinventing the FB group
Communities and building cultures
The quintessence of groups
Revelations through a new study
A word from our sponsor

[23:08 - 38:04] How to Grow Your Facebook Group

Landon talks about strategies to generate growth
80% from ads
Finding a way to advertise the FB group
The trifecta lead
The scalability
Chris breaks down the content aspect
The mistakes coaches make on content
2 to 3 posts a week
The content is strategic
Handling objections before they come up
Promotion over creation
Landon follows up with conversion
The problem with selling in a group
Getting people to raise their hands
Super introduction questions
Talk to many, sell to one

[38:05 - 41:13] Closing Segment

The value of this content
Who you know, or What you know?
Chris talks about the ‘who’ teaching you the ‘what’
Landon talks about the value of who you know
How to reach out to Landon and Chris
Links below
Final words

Tweetable Quotes:

“I made my first official dollar online and from that point on the seed was planted, and I continued to water that seed, put sunshine on that seed, and now it’s sprouted into a forest…” - Chris Stapleton

“We really felt like communities and building cultures around a program is where the future’s headed. And we wanted to be ahead of that.” - Chris Stapleton

“We see the value, of course, in a group, but we also see the value in other communication platforms and being able to follow up with those leads elsewhere.” - Landon Stewart

Resources Mentioned:

https://buildyourgroup.com/

Connect with Landon and Chris. Be sure to go and become part of the community yourself at https://www.facebook.com/groups/clientsandcommunity.

Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people.

Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!

If you want to learn how to build YOUR network, check out my website a travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community that’s setting up REAL relationships that add value and create investments.

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