The Watson Weekly: eCommerce Strategy & News Special Episode from Shopware Partner Day– Conscious Commerce & Regulated Realities: The Aysnd Way
Today’s Watson Weekly is a special edition that is one of a series of three interviews recorded at Shopware’s Partner Day on April 24th, 2025. These were recorded in the basement of a German beer hall and restaurant, so I think those interested in the digital commerce complexity of serving manufacturers and distributors should find it a lot of fun.
Rick Watson sits down with Aysnd’s leadership duo, Carrie Weidenbach and Chris Harrison, for a conversation that dives into purpose-driven digital transformation. Broadcasting from the Shopware Partner Day beer hall, the trio discusses Aysnd’s mission to help brands with complex commerce needs—particularly in regulated industries. From global eCommerce replatforming at AB InBev to real-time prioritization frameworks and the value of first-party data, this episode is packed with insights on how to move fast, test smart, and build agile systems without sacrificing long-term goals. If you're navigating transformation in uncertain times, this one's for you.
📘 For more on how commerce is evolving in regulated sectors, check out Shopware’s whitepaper: Winning B2B in Regulated Industries