How Construction Companies Fail While Profitable and Accounting Strategy to Survive with Bryce Wisan

In this episode of The ConTech Crew, the conversation moves into one of the least flashy but most critical areas of construction: accounting. host Jeff Sample is joined by construction accounting expert Bryce Wisan to unpack why construction accounting is fundamentally different from other industries, why profitable contractors still fail, and how cash flow, not margin, is often the real killer.

Bryce Wisan is a lifelong construction accounting professional and founder of Levvigo, a company providing remote, construction-trained accounting talent to contractors. Raised by a construction CPA, Bryce has spent his career working with contractors in public accounting, financial management, and advisory roles.

Key Takeaways

• Why construction accounting is operational, not just financial record-keeping
• How job costing connects estimating, field operations, billing, and cash flow
• Why 70% of contractors fail while still profitable
• The real impact of the accountant shortage in construction
• How remote and nearshore accounting models can help contractors scale sustainably

Timestamps

[00:00] - Episode Introduction

[01:53] – Bryce’s Path into Construction Accounting

[03:34] – Why Construction Accounting Is Different

[06:20] – Job Costing Explained: “Measuring What Matters”

[10:18] – The Disconnect Between Estimating, Billing & Reality

[12:48] – The Accounting Talent Shortage Gets Real

[15:01] – CFMA, Upskilling & Smarter Technology

[20:45] – LeverGo & Accounting as a Service

[28:25] – Final Thoughts & Resources

Follow Bryce Wisan:

• LinkedIn: https://www.linkedin.com/in/brycewisan/
• Website (Company): https://www.levvigo.com/
• LinkedIn (Company): https://www.linkedin.com/company/levvigo/

Follow the Host:

• LinkedIn: https://www.linkedin.com/in/ironmanofit/

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