The Think Media Podcast 450: The New Way to Create Online Courses Going Into 2026
38 snips
Sep 30, 2025 In this engaging chat, Marisa Murgatroyd, an online course entrepreneur who has helped thousands succeed and generated over $50M in sales, shares her innovative course creation strategies. She emphasizes the importance of clear course outcomes and how to identify scammy offerings. Marisa advocates for starting with minimum viable products and highlights the need for action-oriented, human-focused design. She also discusses using AI tools for quick course idea validation and the significance of relatable guides to enhance learner success.
AI Snips
Chapters
Books
Transcript
Episode notes
Use Live Beta Groups To Iterate
- Run a small paid or limited free beta delivered live to refine content and gather feedback.
- Record live sessions, iterate quickly, and convert beta students into long-term advocates.
Find Ideas Where Market Meets Passion
- Start your idea at the intersection of what you want to teach and what the market wants.
- Move from the market edge toward your ideal offering as you build reputation and results.
Avoid The 'Thud Factor' Of Overload
- The 'thud factor' is when overloaded content crushes learner motivation and hope.
- Deliver distillation and the bird's-eye route instead of exhaustive information dumps.
