How I Built This with Guy Raz

HIBT Lab! Bored Ape Yacht Club: Greg Solano and Wylie Aronow

7 snips
Sep 1, 2022
Greg Solano and Wylie Aronow, co-founders of Yuga Labs, share their journey from a Miami bar argument over literature to creating the Bored Ape Yacht Club NFT phenomenon. They discuss the explosive growth of the NFT market, the role of community in their project, and their vision of expanding into the metaverse. Greg and Wylie's deep friendship and literary backgrounds add a unique twist to their innovative endeavors, highlighting the power of collaboration in the rapidly evolving digital landscape.
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ANECDOTE

Early NFT Inspirations

  • CryptoKitties, an early NFT project, intrigued Greg and Wylie, but lacked a clear end goal.
  • CryptoPunks, with its fixed supply, provided a more compelling model.
INSIGHT

The Hashmask Inspiration

  • Hashmasks, an art-focused NFT project, was a pivotal influence on Greg and Wylie.
  • It demonstrated the potential of blockchain as an artistic medium, inspiring their own project.
ANECDOTE

From Crypto Enthusiasts to Creators

  • Greg and Wylie's desire to contribute to the crypto space led them to explore NFTs.
  • They aimed to create a project with community and utility, unlike other predatory NFT projects.
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