
We Are For Good Podcast - The Podcast for Nonprofits 426. How to Harness the Evolution of Storytelling to Grow Your Mission - Jon Budington
Meet Jon. He believes change is a constant in life, and we’re all designed to adapt to those changes. Every gift results in a story, and this expert in casual language is giving counsel on how organizations can find and build powerful narratives to uplift philanthropy’s story. Tune in for an eye-opening conversation about language, storytelling and the ways we continue to change as humans🔄
💡Learn
- An overview of how humans continue to change through the lens of language
- What storytelling looks like today
- How to find and build stories through listening
Today's Guest
Jon Budington, President + CEO, More Vang + Mythos
Episode Highlights
- Jon’s story and journey to where he is today (4:30)
- What storytelling looks like today (6:50)
- Human evolution through the lens of language (10:20)
- How storytelling can build trust with the most distrustful Generation (15:00)
- Listening and asking for stories organically (17:00)
- Case study of an organization that leveraged the power of storytelling to deepen their impact (23:00)
- How to find and build these narratives (28:00)
- A powerful moment of philanthropy in Jon’s life (32:00)
- Jon’s One Good Thing: Focus on optimism. (35:00)
- How to connect with Jon and Mythos (38:00)
For more information + episode details visit: weareforgood.com/episode/426.
📅 Don't Miss These Free Upcoming Events! 👇
APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)
MAY 14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.
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