The building blocks of a modern marketer are varied and complex, but curiosity, creativity and passion are certainly a good place to start. In this episode, we discuss the profiles of two highly accomplished marketing leaders to find out what characteristics are crucial for today’s marketers – and why sometimes, the best marketers are not called marketers at all.

This podcast was recorded on Tuesday 23 March at 12:00 GMT.

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Episode 34: What makes a marketer today?