How the Right Question Transforms Your Business

Mar 17, 2026

They explore how asking the right question can unlock business growth and break through stagnation. A contrast between safe, ego‑protecting questions and ones that drive real change is highlighted. Practical stories cover hiring and paying top talent to boost efficiency and a framework of five diagnostic questions to uncover your one big, transformative question.

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ANECDOTE

Showing Up To Get One Transformative Answer

Jasmine Star attended a mastermind for eight-figure entrepreneurs feeling nervous and determined to ask one big question.
Her goal was to be the dumbest person in the room and get a single transformative answer rather than many small tips.

ANECDOTE

Safe Questions Yield Small Gains

In 2023 Jasmine asked a safe question about using Notion for content scheduling and realized it would only improve her business a few percent.
She contrasted that with needing questions that could produce 90% change instead of ego-safe technical details.

ANECDOTE

Paid More For Faster Assistant And Reclaimed 90% Time

At a 2024 Cody Sanchez workshop Jasmine asked two high-leverage questions about hiring a content strategist and training an executive assistant.
A former AppSumo CEO told her she wasn't paying EAs enough, recommending higher pay for far greater efficiency, leading her to hire a part-time, high-pay EA who cut admin by 90%.

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In this episode, we dive into one of the most transformative topics for business growth: asking the RIGHT question.

Ever felt stuck in your business, working hard but not seeing the results? I’ve been there, and I’ve learned that sometimes it’s not about doing more—it’s about asking the right question.

I share how I went from asking safe, ego-boosting questions to asking ones that could radically change my business. Plus, I’ll walk you through the step-by-step framework I use to uncover the one big question that leads to massive results.

Ready to learn how the right question can transform your business? Let’s dive in!

Click play to hear all of this and:

[00:00] Learn why the key to unlocking growth in your business is not doing more, but asking the right question that drives real change.

[02:00] From asking safe, ego-boosting questions to discovering the ones that truly move the needle, discover how this shift can supercharge your growth.

[03:41] Explore an example from 2023 about a safe question asked in a mastermind event—and why it didn’t have the impact expected.

[05:30] Discover the valuable advice from a former CEO on hiring and paying top talent for better results and higher productivity.

[08:30] How raising the pay for a part-time executive assistant led to massive reductions in administrative responsibilities and improved business efficiency.

[10:00] Get a step-by-step framework on how to uncover the one big question that will solve your business challenges and lead to transformation.

[12:00] Learn how asking deeper questions can help you get unstuck and start solving business problems more effectively.

[14:30] A deep dive into why some problems require courage to face—and why accepting the challenge will lead to a greater business outcome.

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For full show notes, visit jasminestar.com/podcast/episode625