Everything Is Energy with Cathy Heller

My Best Practices for Going Live & How to Overcome the Fear of Being Visible

Oct 11, 2021
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ADVICE

Commit To Timed Live Events

  • Pick a specific day and time and commit to going live on your platform to create an event.
  • Use the event to teach, connect, and put “skin in the game” so momentum and conversions rise.
INSIGHT

Live Trumps Passive For Emotion

  • Live interaction produces intimacy and momentum that passive channels rarely achieve.
  • Human connection during live events makes people buy how they want to feel, not just what you sell.
ANECDOTE

Alison Prince’s Live Breakthrough

  • Alison Prince avoided going live because it felt like a weakness but embraced it and grew dramatically.
  • She went from seven-figure yearly revenue to a seven-figure launch in five days after showing up live.
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