Fractional CMO Show The State of the Fractional CMO Union - Part 2
In this live Q&A episode, Casey answers real questions from people building fractional CMO practices—some just getting started, others already charging $30K/month. The group digs into team structure, niche selection, pricing, dealing with messy client situations, and what it actually takes to transition from implementation work to strategic leadership. This isn't theory. These are the tactical questions people ask when they're in the trenches: How do I find good talent? What if the client's team sucks? Can I really charge $10K without a CMO title? Casey brings the same direct, no-BS energy—fire people when you need to, stop giving away strategy, and become the person clients actually want. Key Topics Covered:
-Clients pay for implementation teams exclusively
-Choose an industry niche you actually want to work in
-You don't need perfect credentials to start landing clients
-Implementation work is the kid's table with no upside
-Fire inadequate team members and build a skunk works
-Quality hiring requires making candidates jump through hoops
-Real relationships beat AI-powered outreach
-Agency owners can charge for strategy and implementation separately
🌟 Take the First Step Toward Growth with CMOx 🌟
Booking a call with our team is super easy, stress-free, and all about YOU. Whether you're exploring options or ready to scale, this no-pressure consultation is designed to understand your needs and guide you in the right direction.
📅 Schedule your call today:
We'll make sure this is the most productive (and effortless) decision you've made for your business. Let's talk about strategy and success!
🤝 Join the Fractional CMO Community 🤝
Want to continue the conversation and get access to exclusive resources? Join our free Facebook group for fractional CMOs and marketing leaders! Inside, you'll find discussions, insights, and tools to help you grow your business and maximize your impact.
Looking forward to seeing you inside! 🚀
🎙️ Stay Ahead with the Fractional CMO Show 🎙️
Want to unlock the secrets of marketing success? Subscribe to the podcast and gain exclusive insights from industry leaders and experts!
Got questions? We'd love to hear them! Submit your questions for a chance to be featured on an upcoming episode:
Subscribe today and start leveling up your marketing game!
📚 Master the Game with These Must-Read Books 📚
Want to go deeper and build a high-impact marketing career on your terms? These two books from Casey Stanton are your blueprint.
The Fractional CMO Method
Wall Street Journal #1 bestseller. Learn how to attract, convert, and serve high-paying clients while staying focused on strategy and leadership.
Find Your CMO
Hiring a CMO? This guide helps CEOs and founders understand what great marketing leadership looks like—and how to find the right fit.
Start reading and take control of your marketing future.
Connect with Casey Stanton:
LinkedIn: https://www.linkedin.com/in/caseystanton/
Website: https://caseystanton.com/