
Negotiate Anything Why You’re Not Being Heard—And How to Change That Through Assertiveness
Apr 3, 2025
In this episode, Ivna Curi, an expert in empowering professionals and women, dives into the nuances of assertive communication. She explores the four essential components of assertiveness, debunks common myths, and discusses how to balance assertiveness with warmth. Listeners learn to replace negative communication habits with solution-focused approaches. Ivna shares practical insights on navigating difficult conversations and provides actionable strategies to enhance workplace interactions, fostering respect and understanding among team members.
AI Snips
Chapters
Transcript
Episode notes
Check-Ins for Respectful Communication
- Kwame Christian advises checking in with others during conversations to ensure respectful communication.
- He suggests pausing to observe their responses and adjusting your approach if needed, demonstrating humility and adaptability.
The Myth of Assertiveness
- Ivna Curi reveals that a study by MIT and Microsoft found that most employees rarely speak up, even on important matters.
- She attributes this to the misconception that assertiveness leads to negative social consequences.
"You" vs. "I" Statements
- Ivna Curi recounts a friend's attempt at assertiveness, which inadvertently came across as aggressive due to "you" statements.
- She highlights the importance of using "I" statements to express feelings without blaming, promoting a safer environment for dialogue.

