450. How to Grow a Massive Podcast - with Jordan Harbinger

In This Episode You Will Learn About:

• The story of how Jordan was kidnapped twice
• How Jordan's podcast became so successful
• Jordan's thoughts on Clubhouse
• The best way to network without live events
• Jordan's "Connect Four" method

Resources:

• jordanharbinger.com
• 6 Minute Networking Course
• Listen to The Jordan Harbinger Show
• Instagram: @jordanharbinger
• Text FAST to 310-421-0416 to join my Fast Foundations mastermind group

Show Notes:

Jordan Harbinger is a former Wall Street lawyer turned podcast legend. His current show rakes in over 11 million listeners per month and was featured as part of Apple's "Best of 2018" awards. Not coincidental to that success is the fact that Jordan is an incredibly talented networker. We do a deep dive into his "Connect Four" method of networking and how networking has changed in a world without live events. We would also be remiss to not discuss how to grow such a successful podcast, how to monetize it, and the future of the industry.

Question Highlights:

• How did you get kidnapped twice?
• How did you get into podcasting?
• What is it that you're doing that makes your show so successful?
• How do you think Clubhouse will affect podcasting?
• How are people supposed to network without in-person events?

Guest Bio:

Jordan Harbinger is a Wall Street lawyer turned podcast interviewer with an approachable style and knack for securing high-profile guests. His show, The Jordan Harbinger Show was selected as part of Apple's "Best of 2018."

Hailing from Michigan, Jordan was an inquisitive kid who was fascinated by the internet at an early age. He went to law school at the University of Michigan and landed a job on Wall Street as a corporate lawyer.

Jordan wasn't interested in climbing the corporate ladder. But he was curious about a partner who was never in the office. Dave spent his days at charity events and playing racquetball. How did he keep his job?

Dave told Jordan that he brought in business for the firm. To do that he didn't sit at his desk: he spent his time building and managing personal relationships. After hard work and intelligence, Jordan felt like he was learning a "secret third path" that nobody ever talked about.

This kicked off an obsession with body language and non-verbal communication, persuasion, influence, social psychology, and networking. When he started uploading what he learned to the web, he inadvertently became one of the first podcasters.

Today, The Jordan Harbinger Show has over 11 million downloads per month and features a wide array of guests like Kobe Bryant, Moby, Dennis Rodman, Tip "T.I." Harris, Tony Hawk, Cesar Millan, Simon Sinek, Eric Schmidt, and Neil deGrasse Tyson, to name a few. Jordan continues to teach his skills, for free, at 6 Minute Networking. In addition to hosting The Jordan Harbinger Show, Jordan is a consultant for law enforcement, military, and security companies and is a member of the Northern California Chapter of the Society of Professional Journalists.

Follow me on social media @ChrisWHarder on Instagram and check out chrisharder.me.