Indie Hackers

#183 – How a Solo Founder Got to $1M in Revenue with Chris Oliver of GoRails

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Dec 2, 2020
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ADVICE

Build An Email List And Nurture It

  • Collect email addresses and use an email sequence to build trust with visitors.
  • Send a planned weekly email to educate people and convert them into customers.
INSIGHT

Two Subscriber Behaviors Exist

  • Two distinct customer groups emerge: learners who stay and problem-solvers who churn.
  • Informational subscribers churn less than one-time problem seekers.
ADVICE

Use YouTube To Expand Your Funnel

  • Use YouTube for free videos but tailor content if you want beginners.
  • Consider creating beginner content to grow the funnel into intermediate customers.
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