Entrepreneurs on Fire 5 Creativity Hacks for Entrepreneurs with Jason Keath
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Feb 18, 2026 Jason Keath, creativity keynote speaker and author of The Case for More Bad Ideas, shares practical frameworks for generating and iterating ideas. He discusses why formal education misses creative process. He explains rapid hacks like generating bad ideas, defending weird concepts, scaling ideation, and using AI as a creative partner. Short, energetic strategies for making more ideas and testing them.
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Creativity Is A Learned Process
- Most people don't lack time; they lack a taught creative process.
- Jason Keath argues learning a personal creative process is the missing piece.
Use Bad-Idea Sprints And Constraint Questions
- Do quick bad-idea sprints: spend 10 minutes listing 25 bad ideas to start momentum.
- Try constraint questions by listing 10 assumptions and asking how to ignore each one.
Become A List Keeper
- Keep and maintain many lists of ideas, words, and inspirations to prepare for creative work.
- Build taxonomies around recurring creative challenges to pull from quickly.
