Complexities of launching a new brand. Kenny talks about launching his new brand.
Jan 30, 2018
31:06
forum Ask episode
view_agenda Chapters
auto_awesome Transcript
info_circle Episode notes
This episode talks about concept to creation. Kenny and Phil get into distribution strategy, pricing, minimum order quantities, case quantities, and the perils of success and failure. They talk about things like expiry dates, how fast a brand needs to move, and how excited they get about doing new things like this.