The Mind Your Business Podcast Episode 220: Busy Mom Does 500 Webinars with April Perry
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Dec 12, 2018 In this engaging discussion, April Perry, co-founder of Learn Do Become, shares her journey as a busy mom who has conducted over 500 live webinars. She reveals how a single viral post launched her into a successful entrepreneurial career. April discusses her unique webinar strategy and what led to pivotal changes in her business. Emphasizing a positive mindset, she explains how she transformed perspectives on problems and money. Listeners will appreciate her insights into managing family life while building a thriving community.
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Relentless Webinar Cadence
- April and Eric sometimes ran six live webinars per week and commonly did three weekly when growth demanded it.
- Their intense webinar cadence produced massive live attendance and recognition from attendees in real life.
Reframe Selling As Service
- Reframe selling as an invitation to serve, not as coercion, to remove stress around offers.
- Practice wording and slides until the offer language feels comfortable and authentic to you.
Make The Free Class Standalone
- Use clear, generous wording: teach a standalone free class then offer deeper paid coaching as a privilege.
- Tell attendees you worked to make the class standalone and invite them to hire you to go further.
